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Gendarme: A Men’s Cologne Used By Hollywood Celebrities

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Gendarme is one of the top high-quality men’s colognes. This statement may seem to be hyperbole, but truth can be stranger than fiction, even in Hollywood.

Gendarme eau de cologne, to give it its full and proper name, is the original creation of the one and only Topper Schroeder, owner of The Gendarmerie, an exclusive men’s spa just off Santa Monica Boulevard, halfway between Beverly Hills and Hollywood itself, in the neighborhood known as West Hollywood. As an aside, just for your information, Los Angeles Magazine has featured the Gendarmerie as offering one of the “best spa treatments for men.”

Back in 1983, Topper Schroeder needed a fragrance that he could “wear with pride, but without annoying skin irritations or asthmatic reactions”. What started as a scent to satisfy his own personal requirements soon became a popular item among the Hollywood elite, men who need to be well-groomed and elegant every day.

The runaway success of this fresh, citrusy non-allergenic scent among Hollywood’s leading men dovetailed with the success of the Gendarmerie spa, located on Nemo Street, in the area known as West Hollywood. The men of Hollywood, for whom a polished, dapper appearance is a job requirement, come to the Gendarmerie for a full range of services: scrubs and rubs, trims and facials, manicures and pedicures, often topped off with a splash of Gendarme cologne for men.
Gendarme eau de cologne is designed to be subtle. It has a clean, crisp, fresh scent, composed of lemon and lime, bergamot and lavender, with just a hint of jasmine and lilac. It gives the impression you’ve just stepped out of the shower — and the Gendarme scent remains on the skin for a long time – well into the night.
As you might expect, Gendarme men’s cologne is near the top end of the price range for men’s products. However, a travel sized container is available for about half the price of the largest bottle. As befits a scent with this luxurious, glamorous pedigree, the product is packaged in an understated black box with the Gendarme name and logo discreetly presented in white. The bottle reverses the color scheme, with a white label and simple black graphics and text. The most distinctive touch is a sword-slash mark crossing the capital G of Gendarme on the label of the bottle.


Gendarme cologne for men is a luxurious top end cologne with the following features:

  • Packaged in a classy, understated black box and white bottle, both with simple, clean designs — impressive as a gift, in your travel case, or on your bathroom counter
  • Fragrance that is particularly long lasting on the skin throughout the day
  • Fragrance that is carefully designed to be subtle, with tones of lemon and lime, lavender, and bergamot, combined with hints of jasmine and lilac, which come together in a fresh, citrus scent — simultaneously clean, masculine and understated


  • Gendarme eau de cologne is suitable for a number of scenarios. It is a daytime cologne for working hours, of course, with — as you might expect from a cologne with a southern California pedigreee — a pleasant scent that is effective and long-lasting even on warm days. Also, as befits its glamorous Hollywood birthplace, you will find that Gendarme is suitable as an accompaniment to an evening event.
  • A single application of Gendarme cologne has a long lasting effect, which helps to balance the higher cost of the product.
  • Gendarme men’s cologne is specially formulated to be non-allergenic. It will not cause irritations on the skin or affect asthmatic conditions.
  • Packaging for Gendarme cologne is clean and understated, in simple black and white. It is ideal for gifting to any man who wants a dapper touch throughout his workday, into his evening hours, and perhaps even on weekends.
  • Gendarme eau de cologne is available in a range of sizes: sprays in 1 oz, 2 oz, and 4 oz bottles, plus a 10 oz recharge bottle and a 1.7 oz travel sized can.
  • Because of its fresh fragrance, Gendarme can be — and is — also worn by women who want a long-lasting, high-quality, non-allergenic scent.

For more of the article click here

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Labor of Love FREE Offer Reward Special

There is still time left for this FREE OFFER.

We know how much our customers love our fragrances. You let us know every day. Now it’s our turn to show you. Until September 14th, every order of $200 or more will entitle you to a free 1.7 ounce Gendarme fragrance of your choice. Just place your $200 order in your shopping cart, add the 1.7 oz. you want and $50. Will be deducted at your checkout. Use the Code LOL 50 .









Use coupon code LOL50 as shown below.

Coupon expires 9/14/16 11:59pm pacific standard time.

Promo Coupon Code screen

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Semi Annual Layerit2 Promotion

It’s back !!!  (no … not the shower gel)
Our now Semi Annual
Online Layering Event
is Back by popular demand

Create your own personal Gendarme Fragrance using our $45.00 Off any 1 (one) 1.7 oz Travel Size Fragrance ($50 value) with any 6 ounce  fragrance purchase over $100.

Several Gendarme aficionados have let me know how much they love making their own personal scent using or more Gendarme Fragrances.

If you haven’t tried it, it’s simple. Lay down a fine mist of Gendarme (or whatever) and top it off with a touch of another.

One of the most popular is Grabazzi topped off with SKY.

Or try Gendarme EDP topped off with Gendarme V

It does make a difference which you put down first so experiment with it until you find what suits you best.

All of our fragrances work well together but remember your metabolism will also make them different.

To encourage you, we’re making you a very special offer to get you started.

1) Simply order any Gendarme Fragrance in a 6 ounce size ($100 value or larger)

2) Then add to cart  any 1 (one)  1.7 oz Travel Size Fragrance  ($50).

3) At the check out screen, please use coupon code layerit2  and we will deduct $45 so that you receive the 1.7 ounce travel size fragrance for only $5. (what a bargin!)

Coupon code expires 9/19/2015 Midnight Pacific Time

If you have any questions, please feel free call me directly at 310-281-3730 ext 12 or email me at [email protected]

Topper Schroeder
CEO Founder – Gendarme Fragrances

Here is where you enter the coupon code: layerit2
Promo Coupon Code screen
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Gendarme Price Increase effective 7/1/2015


MAY 26, 2015
Dear Gendarme Fragrances consumer,
We regret that do to the rising costs of raw materials & transportation this necessitate the raising of the prices of our Gendarme Fragrances on 7/1/2015. We have made every attempt to avoid this price increase.
Item # Description                            UPC/GITN     OLD    NEW Suggested Retail Price

CC20 GENDARME 1.7 Spray Cologne              746147200995 $45.00  $50.00
C200 GENDARME 2oz Spray Cologne              746147200018 $58.00  $63.00
C40S GENDARME 4oz Spray Cologne              746147405017 $85.00  $93.00
C1010 GENDARME 10oz Spray Recharge           746147801109 $125.00 $137.00
B440 GENDARME 4oz Moisture Balm              746147410141 $45.00  $45.00
D171 GENDARME 1.7 oz. Deodorant              746147417010 $20.00  $22.00
S440 GENDARME Shave Cream 4oz                746147411209 $22.00  $24.00
GG20 GREEN 1.7 oz. Travel Spray Can          746147622025 $45.00  $50.00
GG60 GREEN 6oz Eau de Partum                 746147644041 $90.00  $100.00
SKY2  SKY 1.7 oz. Travel Spray Can           746147247228 $45.00  $50.00
SKY60 SKY EDT 6oz EDT Spray                  746147676004 $100.00 $110.00
BSK4  SKY BALM 4oz                           746147407400 $42.00  $45.00
GE20  G EDP 1.7 oz. Travel Spray Can         746147222010 $45.00  $50.00
GEDP6 G EDP 6oz                              746147600016 $110.00 $120.00
GT20 GENDARME 20 1.7oz Travel Spray ED       746147602027 $45.00  $50.00
GTO4 GENDARME 20 4oz EDT                     746147604014 $75.00  $82.00
GT60 GENDARME 20 6oz EDT Can                 746147606001 $100.00 $120.00
V200 V 1.7 oz. Travel Spray Can              746147207024 $45.00 $50.00
VC20 V 2oz Spray Cologne                     746147207017 $55.00 $63.00
VC40 V 4oz Spray Cologne                     746147407011 $85.00 $93.00
VC60 V 6oz Spray Cologne                     746147406663 $100.00 $110.00
ZZ20 GRABAZZI 1.7oz Travel Spray Can         746147320921 $45.00 $50.00
ZC40 GRABAZZI 4oz Spray Cologne              746147320044 $90.00 $100.00
Z1010 GRABAZZI 10oz Spray Cologne            746147323007 $120.00 $135.00
AP20 CARRIERE 2oz Eau de Partum Spray        746147100202 $87.00 $95.00
AP40 CARRIERE 4oz Eau de Partum Spray        746147100400 $125.00 $135.00
ACJ67 CARRIERE Body Cream 6.7oz JAR          746147110676 $85.00 $90.00
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Gendarme Father’s Day 2015

Click image to see full size

Dad & I Gift Set


This set includes:

1-Gendarme 10 oz Spray Cologne

1-Gendarme 1.7 oz  Travel Spray  Cologne

1- Limited Edition Gendarme  4 oz Moisture Balm


($215.00 value)



Save 15% Off Regular Priced Gendarme Fragrances Over $99 (excluding Value Gift Sets)

Enter Code GREATDAD at checkout screen … Coupon Code expires 6/20/15

Promo Coupon Code screen


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Our First Ever On-line Layering Event

Our first ever On-line Layering Event
Create your own personal Gendarme Fragrance
Using your $45.00 Gift with Purchase.


Gendarme Fragrances Travel SizesSeveral Gendarme aficionados have let me know how much the love making their own personal scent using 2 or more Gendarme fragrances.

If you haven’t tried it, it’s simple. Lay down a fine mist of Gendarme (or whatever) and top it off with a touch of another. One of the most popular is Grabazzi topped off with SKY. It does make a difference which you put down first so experiment with it until you find what suits you best.


To encourage you, we’re making very special offering to get you started.

1)  Simply order any Gendarme Fragrance in a 6 or 10 ounce size

2) Then add to cart  any 1.7 oz Travel Size Fragrance .   

3) At the check out screen use coupon code Layerit  . (see below)  We will deduct $45 so that you receive the 1.7 ounce fragrance at no charge. Coupon Code expires 4/30/2015

All of the fragrances work well together but remember your metabolism will also make them different.

If you have any questions, please feel free call me at 310-281-3730 ext 12 or email me at [email protected]

topper-schroeder Gendarme Fragrances

Topper Schroeder
Founder at Gendarme Fragrances



Coupon code instructions.

Promo Coupon Code screen

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Introducing The Gendarme Collection

Gendarme Collection

For the first time ever…Only at or at The Gendarmerie.

All 7 of the Gendarme distributed fragrances in one super-value set. A full collection of our 1.7 Ounce Fine Mist Spray Travelers: Gendarme, Grabazzi, Gendarme EDP, Gendarme V, Gendarme 20, SKY, Gendarme Green – Whether you’re a collector, an aficionado  it’s the Gendarme bargain of the decade.

A $315.00 Value = Now for just $215.00*

1 Great Value -7 Unforgettable Fragrances

*Please note that due to it heavily discounted price, we will not be accepting any returns or substitutions.

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The Most Compliments I’ve Ever Received

“I discovered Gendarme cologne a few months ago when my friends referred me to the Gendarmerie Spa, which is literally connected to the business of the cologne company by a stairway.

Quite literally, the most compliments I’ve ever received for a cologne. It’s unbelievable how many people have stopped me and asked me what I was wearing. Maybe because they don’t overexpose themselves like Obsession and Acqua di Gio, with stickytabs in every issue of GQ… maybe because it’s unique and not what five other people on the elevator are wearing… but everyone who smells it seems to love it. Not only that, but I sent my mother and sister their women’s fragrance, Carriere, for their birthdays and they both have the same experience. My mother told me last week that two nurses and a doctor all inquired when she went for her last mammogram (TMI, Mom, but you’re welcome for the gift).

The spa sells the fragrance line, and walk-ins are welcome, so stop by and check out the testers. I’ve yet to meet anyone who didn’t rank it between 8-10 on a 0-10 scale. And everyone else is already wearing the one on your bathroom counter right now…”

Sean B. on

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Gendarme is a Tension Tamer

Feeling a little tense? Need to relax and get back to yourself in the moment? Try sniffing men’s cologne; according to Woman’s World magazine it is the number one way to put you in the right frame of mind.

“Most men’s fragrances contain vetiver, a woodsy scent used in aromatherapy to induce calm!” the weekly mag points out. Gendarme is a great example that they suggest asking for at the mall fragrance counter. Or better yet spray some on your favorite hunk and snuggle in. More from this issue of “Woman’s World.”

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LL Cool J on Rachael Ray

Sitting down in Rachael Ray’s kitchen, the conversation centers around great food. And when fitness celebrity and Gendarme Ambassador LL Cool J came to the kitchen, he spoke a little about loving food but maintaining moderation and discipline.

“We all basically know the rules to the game,” he told Rachael about indulging on sweets – brownies being his favorite. “It’s about being able to put those mental handcuffs on,” he said about indulging in comfort food.

One thing you can absolutely indulge in is achieving your personal best in both fitness and appearance. LL then went on to talk about Gendarme and how it’s a staple in his wardrobe. Fragrance is a key component in how you present yourself to the world and Gendarme presents itself as a clean, crisp, wearable scent worn by confident individuals.

See the entire interview with LL Cool J and Rachel Ray.

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Dreams Don’t Have Deadlines

For the “Men of Style” in your life, LL COOL J suggests Gendarme fragrance. Of course, he is the product’s official Ambassador and a huge fan. But for LL, the power of Gendarme is more than just his signature crisp scent. It was part of a dream to be part of a brand he loved. The author, TV & movie star, singer, father, husband, and business man says there’s still a lot to be done in his life, many dreams still to be fulfilled. But that’s the great thing about dreams, they have no deadlines.

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Just the Whiff of it Makes Me Happy

“I found Gendarme years ago at a high end men’s store near Franklin, TN. I bought it for my husband and soon swiped it from him…. I have been in love with it for probably ten years…I have a hard time finding it here in Nashville, TN but had discovered a year ago I can order it direct. I can’t imagine life without Gendarme…for some reason it lifts my spirits and just the whiff of it makes me happy. to me, there has never been a fragrance made that can smell as great as Gendarme. I laughingly told one of your associates one time that if God has a fragrance this is what I believe He would smell like. It’s PURE is how I will define it. I am not the kind of person who ever writes a testimonial about a product but this is different…LOVE, LOVE, LOVE, my Gendarme.”

– Saundra T.

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I am Extremely Impressed with the Hands on Approach

“Called this morning and spoke to a very nice man, who if I’m not mistaken, said this was his company. I told him I had seen LL Cool J on television promoting this fragrance. He asked where I was calling from and commented on what a nice man LL was. He said he was going to have a little something extra placed with my order and thanked me for calling. If this was the owner of the company, I am extremely impressed with the hands on approach. I can’t wait to get my order to see if I’ve finally found the perfect scent. Thank you.”

– Eddie R.

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LL Cool J Whiffed into his ET Interview

When rock-solid LL Cool J sat down to discuss fitness and nutrition with “Entertainment Tonight’s” Mary Hart, she not only gushed about his well-earned physique featured in March’s Men’s Fitness, but also his incredibly fresh smell. The author a new fitness book, LL says that Gendarme is his fragrance of choice because it helps him smell more like him.

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Janice Wald HendersonI never thought my husband and I would fight over a scent. That’s right, we both love Gendarme. This shared affection for an eau de cologne means we only need to pack one. And when cruising, space is everything.

I discovered Gendarme at the 2011 HBO Luxury Lounge for the recent Golden Globes at the Four Seasons Hotel Los Angeles at Beverly Hills. This exclusive lounge was for Golden Globe nominees.

Topper Schroeder, who created the cologne in 1991, had no professional fragrance experience, but was desperate for a scent that didn’t trigger his allergies. He developed Gendarme, and today, Gendarme is a cult (in a good way) celeb favorite.

The lure of Gendarme for men and women is that its scent is so, well, clean. It’s not fruity, floral, sweet or spicy. It’s slightly citrusy, with bergamot and lavender notes, and a hint of jasmine and lilac. Here’s the genius: Splash it on and you still smell like you, just a cleaner, fresher you.

Unlike most high-end fragrances, Gendarme is made in America, in small artisan batches. But be forewarned; Gendarme is addictive. One splash is never enough.

Think of Gendarme as the cologne equivalent of fresh-baked chocolate-chip cookies. (Four-ounce spray, $75;

by Janice Wald Henderson
Read More at CruiseMates

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10 Men’s Fragrances that Women Love — for Themselves

If you are a woman who loves to wear fragrance but only if it’s not too floral or girly, maybe it’s time to expand your choices. This year, why not try a men’s scent?

Odd? Not at all. Much, if not most, fragrance is unisex. It’s mainly the packaging, marketing and strength of the fragrance that categorize it as “male” or “female” and determine in which part of the department store the bottle is sold.

“I think it’s really quite outmoded to talk in terms of male and female fragrance anyhow,” says Mandy Aftel, owner and perfumer of Aftelier Perfumes, an artisinal perfumery in Berkeley. “It’s interesting, when men get to chose what fragrances they like purely from smell, they’ll often include florals, and women will choose to include something tobacco-y and woodsy. It’s really about balance and what you personally like.”

For women choosing a fragrance marketed to men, it’s best to bypass what your macho neighbor wears — you know the guy who still thinks Canoe is “a heck of a cologne.” Rather, spray on something crisp, fresh, tangy and a bit edgy. Here are some of our choices — some longtime classics, others quite 21st century. We’ve included a sampling of prices at some retailers where they can be found.

Gendarme, by Gendarme

Gendarme’s creator, Topper Schroeder, says he was merely “a fragrance consumer who didn’t know which way was up,” when he embarked in 1983 on developing a men’s scent he could wear that would not irritate his allergies.

His signature original Gendarme scent launched in 1991 and quickly became a California cult favorite; Southern California celebrities adored it. Word of mouth on the scent was big, and it’s now sold globally in more than 1,000 upscale stores.

“What is so great about Gendarme?” asks Cheri Botiz, national beauty and fragrance director for Nordstrom. “It’s a completely clean, fresh, uncomplicated scent. It’s one of my favorites. I love it on men and I love it for myself. You can’t wear it without someone stopping you in the street and asking what is that you’re wearing. For me, if there was only one fragrance left I could own and wear, it would be Gendarme.”

Schroeder claims “close to 40% of our market is sold to women who wear it themselves,” and there is now a female version called Carriere. The original Gendarme has top notes of citrus and verbena, middle notes of jasmine and thyme and a base note of leather. “This isn’t a scent that shouts ‘Oh, I’m wearing a cologne, notice me,'” Schroeder says. “Rather, it augments who and what you are. Business women seem to especially love it.”

2 ounces eau de cologne, $52.50 in Nordstrom stores and at

– Article by Janet Kinosian of the Los Angeles Times